In early September, The Economist announced that it will charge for online content, and this past Wednesday, The New York Times followed suit. With the explosion of Web 2.0, the [...]

In the first of many phone calls, Ms. Havey, my fabulous kindergarten teacher, contacted my house after school. In her most genuine, grandmother voice, Ms. Havey asked my mother if [...]

I don’t know if any of you have noticed or not, but the holidays are here! Tonight is the first night Hannukah and I will be attending a Hannukah dinner. [...]

Ladies, you know what it’s like to finish a big dinner (Thanksgiving dinner, anyone?) where you had no mercy on your body and inhaled almost everything on the table. Your [...]

Many students were surprised to come back to campus this September and find large, lit up, red pillar-like figures pointing out campus destinations. The purpose of these incredibly high-budgeted pillars [...]

I know, I know. With all the talk about the Droid vs. the iPhone, I’m sure you’re all sick of hearing about it. But what kind of advertising columnist would [...]

As if there wasn’t enough to worry about when going out on the weekends. According to an article on Adage.com, studies have shown that beer preferences have a correlation to [...]

On Monday, October 26, 2009, twelve New York City subway stations will adorn several advertisements touting the headline, “A million New Yorkers are Good Without God. Are you?” These ads, [...]

Melody Tran gives the low-down on the local advertising agencies who are making a big splash in the media world.

Disney has always been at the top of its game. With its incredibly successful theme parks, films, cruises, television channel, and celebrities, the company has captured the hearts of not [...]

It doesn’t need to be said, but I’m going to say it anyway: cyberspace is the new hang-out for consumer audiences. It’s where everyone and their six hundred best friends [...]