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Author: Melody Tran

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The Media That Stole Christmakuh

December 11, 2009December 11, 2009 - by Melody Tran - Leave a Comment

I don’t know if any of you have noticed or not, but the holidays are here! Tonight is the first night Hannukah and I will be attending a Hannukah dinner. …

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Does This Make My Butt Look Big?

November 30, 2009November 30, 2009 - by Melody Tran - Leave a Comment

Ladies, you know what it’s like to finish a big dinner (Thanksgiving dinner, anyone?) where you had no mercy on your body and inhaled almost everything on the table. Your …

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The United Entities of BU

November 16, 2009November 15, 2009 - by Melody Tran - 1 Comment

Many students were surprised to come back to campus this September and find large, lit up, red pillar-like figures pointing out campus destinations. The purpose of these incredibly high-budgeted pillars …

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The Droid Does…Help A Little

November 9, 2009November 11, 2009 - by Melody Tran - 1 Comment

I know, I know. With all the talk about the Droid vs. the iPhone, I’m sure you’re all sick of hearing about it. But what kind of advertising columnist would …

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Beer Me: The Beer in Your Hand Matters

November 2, 2009November 2, 2009 - by Melody Tran - Leave a Comment

As if there wasn’t enough to worry about when going out on the weekends. According to an article on Adage.com, studies have shown that beer preferences have a correlation to …

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Atheism: Redefined?

October 25, 2009October 26, 2009 - by Melody Tran - 1 Comment

On Monday, October 26, 2009, twelve New York City subway stations will adorn several advertisements touting the headline, “A million New Yorkers are Good Without God. Are you?” These ads, …

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49th Annual Hatch Awards Celebrate Excellence Among Clutter

October 19, 2009October 19, 2009 - by Melody Tran - 2 Comments.

Melody Tran gives the low-down on the local advertising agencies who are making a big splash in the media world.

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Disney Takes ‘Brand Experience’ to a Whole New Level

October 16, 2009October 16, 2009 - by Melody Tran - Leave a Comment

Disney has always been at the top of its game. With its incredibly successful theme parks, films, cruises, television channel, and celebrities, the company has captured the hearts of not …

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Twitter Selling Out?

October 5, 2009October 4, 2009 - by Melody Tran - 1 Comment

It doesn’t need to be said, but I’m going to say it anyway: cyberspace is the new hang-out for consumer audiences. It’s where everyone and their six hundred best friends …

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